Our story

If you are passionate about delivering high-quality, creative strategy for great clients, there can’t be many better places than Plan. I not only learned the importance of having a 360 degree view of business, brand, consumers, society, design and technology, but also the importance of structured problem framing. These skills have not just influenced my career to date, they are the foundation upon which it is built.

Plan was fun and formative for me! It took me worldwide, from Sao Paulo street parties to Mumbai markets and a little too frequently – the local pub. I learned to take as much care framing a problem as forming a perspective, plus the power of simplifying to clarify a point of view.

I credit Plan for honing the research, strategy and copywriting skills that I still get credited for today! It’s such a unique place where craft, wit, gumption and good vibes all unite… with amazing clients and projects to boot!

I appreciated the combination of rigour, friendliness, quality focus and great projects. I had the chance to work on projects that would take me, and the whole team, to explore new territories, with the time to think and do the right thing.

Having the opportunity to work at Plan was arguably the most invaluable of my career. It is a place of energy, ideas, vision, and focus and remains influential in my decision-making today. Plan is a rare commodity within product strategy.

The best thing about my time at Plan was the tight-knit team and how well we worked together. I learned that putting time and effort into the right kind of detail elevates your work to another level.

No ego, no bullshit. Working at Plan is to work with and alongside incredibly talented, smart yet lovely people. My two most invaluable takeaways that will continue to pay dividends throughout my career are deep rigour and clarity of thinking. I will always hold a fondness for the time I spent there, and the people I came to know.

What a smart bunch – during my time at Plan, I learned fast across various fields. They really lay focus on sharing knowledge and best-practise across the team. And everyone is invited and encouraged to contribute.