How to position, harmonise and articulate your product portfolio
How Industrial Design is evolving
Strategic foresight
We anticipate future disruptions and what they mean to product development
Some of the decisions to be made around Mobility services, EVs and AVs
Three reasons why we should welcome the march of the robots
The CASE – Connected, Autonomous, Shared and Electric – vision faces severe delays
Opportunity discovery
We uncover insight from deep observation and wide data
An interview with Kevin on design research in Carola Verschoor's 'Change Ahead’ book
Understanding global commonalities and differences
The perils of design testing and trusting the instincts of experts
Proposition design
We build clear and compelling product offers
How brands can manage the risks and rewards of selling through the dominant online retailer.
How home appliance brands are shifting into services
Winners will adapt to local needs, hone operations to suit niches and market nimbly
Experience strategy
We help position and harmonise your product portfolio
How to position, harmonise and articulate your product portfolio
Seven steers we use when crafting design principles
Capability building
We help raise your internal innovation game
How Industrial Design is evolving
Six pitfalls fo working from home and the case for working together in offices
Structures, resources and perspectives to boost creativity
Perspective magazine archive
Back issues of our former magazine
